Poisons is introducing an AI-powered feature that allows users to personalize their feed, the Meta-owned social network announced on Wednesday. The platform’s new “Dear Algo” feature allows users to tell Threads what they temporarily want to see in their feed.
To use the feature, users must type “Dear Algo” into a public Thread post, followed by what they want to see more or less of. For example, if you want to see more content about popular podcasts, you can post “Dear Algo, show me more posts about podcasts.” Your feed will be adjusted within three days after submitting a request.
It’s worth noting that since Dear Algo works through public postings, others can see your request, and they can even repost your request using it in their own feed. This aspect of the feature can be an obstacle for some users, because they do not want their requests to be public. However, Meta says it sees it as a way for users to discover new conversations and topics, turning personalization into a community experience.

By allowing users to temporarily influence what appears in their feeds, Threads gains an advantage over its competitors by offering a feature not available on rival platforms.
“Threads are where you go to keep up with what’s happening right now,” the company wrote in a blog post. “But sometimes, what’s important to you changes suddenly, and you want your Threads feed to reflect that — whether it’s seeing more posts during a live NBA game or fewer about a TV show you haven’t caught yet.
Although Threads and its competitors, X and Bluesky, already offer users a simple way to indicate their preferences with a “Not Interested” button, Dear Algo’s new feature takes personalization a step further. The feature can also help make Threads feel more real-time, something X has known for historically.
Dear Algo is currently available in the US, New Zealand, Australia, and UK Threads plans to introduce it to more countries in the future.
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The launch of the new feature comes a few weeks after a report from the market intelligence firm Similar web it is suggested that Threads now exceed X in daily mobile use. Although X still dominates Threads on the web, the Threads mobile app for iOS and Android has continued to grow in daily active users over the past few months.
The report revealed that Threads had 141.5 million daily active mobile users as of January 7, 2026, while X had 125 million daily active users.








