
Last week, we got our first look at Amazon MGM’s Masters of the Universe movie. This week, we got a look at a line of action figures that Mattel hopes you’ll buy after you leave the theater.
Unveiled at the Nuremberg Toy Festival, this first wave of tie-in merchandise includes our main heroes He-Man, Teela, Battle Cat, and Man-at-Arms, and villains Skeletor, Evil-Lyn, Trap Jaw, and Tri-Klops. Each figure, modeled after their live-action actor, features the character’s signature weapon and is made with collectors in mind, hence the premium packaging.
To help sell these numbers as “absolutely true,” a lot Masters Stars take selfies with their toys. Of the villains, only Alison Brie took photos with her Evil-Lyn figure—now you’re out of luck if you want to see Jared Leto holding his Skeletor—but Kojo Attah and Sam C. Wilson, the respective actors of Tri-Klops and Trap Jaw, shared their thoughts on their figures. “Mom, I’m a toy!” WRITES Attah. “Really crazy.”
“I was made a toy, it seems,” he added Wilson. “Special thanks to Mattel for the extra keto and green complexion. Color me honored to be your #trapjaw.”
Price wise, the Masters of the Universe The toys won’t cost you much: the “He-Man and Battle Cat” figures top out at $40, while the others will only cost you $25 each. These figures will go on sale on April 25, and the film will hit theaters on June 5.
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